Ayame styling & design

  • Blog

    Blog about Pure & Original going to China. 2017

  • Blog

    Blog about the biggest, most sustainable hotel in Europe: the Amstelside Hotel in Amsterdam. 2017

  • Blog

    Blog about the colour pink. 2017

  • Blog

    Blog about the making of the Pure & Original Inspiration Collection 2017. 2017

  • Blog

    Blog about the colour blue. 2017

  • Blog

    Blog about my business trip to Norway. 2017

  • Moodboards

    I've made dozens of moodboards for Pure & Original. Hereby a selection. Published on the website and social media. 2017

  • Colour advice & blog

    New office for Pure & Original. 2016

  • Blog

    Blog about the most 'ugly' colour. 2016

  • Blog

    Take a look inside my apartment & blog. 2016